Paving the Way for Smooth Affiliate Sales

Posted on2 CommentsCategoriesAffiliate Program Management

When it comes to consideration of affiliates, advertisers usually focus on acquiring affiliates and providing them with promotional materials. However, the merchant has other responsibilities essential to sustaining a long-term and quality relationship with affiliates. Most of these responsibilities might not be what you would expect; it comes down to the nuts and bolts of Read More …

Responsible Affiliate Marketing

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Yesterday Seth Godin put together a blog post — “Is Marketing Evil?” — where he argued that marketing is still alive and kicking, and skilled marketers can still “cause people to buy something that they wouldn’t have bought without marketing, vote for someone they might not have considered and support an organization that would have Read More …