Surprising Example of (Toolbar) Affiliate Transparency

Posted on10 CommentsCategoriesAffiliate Program Management, Spyware & Parasites, Thoughts for Affiliates

Yesterday, when blogging about the importance of affiliate-merchant transparency (and setting the right merchants’ expectations right from the start of affiliate’s relationships with merchants) I had no clue that on the very next day I will have to put together a “Part 2” in continuation of that post. Today a toolbar affiliate, which was covered Read More …

ShopAtHome.com or How Affiliate Marketing Gets Hurt

Posted on26 CommentsCategoriesGeneral Discussion, Spyware & Parasites

Let me start with a story, a true story. I hosted a table at the last Affiliate Summit’s Meet Market. Meet Markets are networking events held for the purpose of affiliates, merchants, affiliate networks, outsourced affiliate program managers, and other agencies to “meet-and-greet” each other during the first day of the conference. At one point Read More …