The November 2008 issue of the Website Magazine will have one of my newest articles. The article is entitled A Different Breed of Affiliate Tools: GoldenCAN and PopShops and it is aimed at providing a synopsis and quick comparison of these two affiliate tools. I hope you will enjoy it.
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The second issue of FeedFront, Affiliate Summit’s official magazine, is out. I have an article in this issue (page 53) where I discuss the differences between affiliate program management and affiliate leadership (the latter being the way successful affiliate program management works). Here’s an excerpt: Affiliate manager’s classic roles are those of recruiting, planning, optimizing, organizing, directing [...]
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The manuscript and cover images for my newest book have just gone to the printer, and the new book is expected to be published by 22 February 2008. The full name of the volume is “Online Shopping Through Consumers’ Eyes: A Study of Online Users’ Responses to 107 Questions”. It is based on surveys and interviews conducted among 2,702 ”average Joe/Jane” [...]
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