Geno on August 24th, 2010

Having analyzed how affiliates see links on 5 affiliate networks — Commission Junction, LinkShare, ShareASale, Google Affiliate Network, and AvantLink — I have noticed that 2 of these 5 (CJ and AvantLink) offer data on link performance.
Commission Junction shows link’s 3-months and 7-days EPC:

AvantLink, in their turn, displays link’s Conversion Rate “calculated from click-throughs and [...]

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Geno on September 19th, 2009

When online businesses (in further text: merchants) just discover affiliate marketing, and get really excited about the way everything works, and the opportunities that open up, it is very common to witness some of them express interest in acting in the capacity of affiliates in addition to running their own affiliate program. Naturally, the easiest [...]

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Geno on June 23rd, 2009

In continuation of my earlier posted thoughts on the effectiveness of blog reviews, it seems appropriate to now turn to the Federal Trade Commission’s plans to monitor blogs for paid/biased reviews.
On Sunday, the Associated Press wrote that blogging, which continues blooming, “has taken on characteristics of community journalism — but without consensus on the types [...]

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