Remember my post on picking my brain for free? Today is one of those days when someone is doing it, and, hopefully, for the benefit of others, as his questions are pretty broad and answers to them should address not only in this particular case, but help many others in the future too. I have [...]
Continue reading about How Various Online Payment Models Work in Affiliate Marketing
On Tuesday (October 18, 2011) the newest issue of FeedFront, the official magazine of Affiliate Summit, has become available for online viewing and download. In it, on page 18, you will find my new article, which answers the question in the title of this blog post — what money should an advertiser/merchant should be prepared [...]
Continue reading about What Investment is Required to Launch Affiliate Program?
As any marketing program, affiliate program requires a budget. While it is true that comparing to many other types of online advertising, affiliate marketing generally requires a significantly smaller budget, it does require one. Below you may find a basic breakdown of expenses that you should be prepared to incur: First of all, you will [...]
Continue reading about How to Budget an Affiliate Marketing Program
To answer this question we need to briefly look into the expenses involved in (a) setting up and (b) running an affiliate program. On the program setup stage, you will have to choose whether to go with an affiliate network (prices and comparison here), or an in-house affiliate program software (prices range between about $100 [...]
Continue reading about Can Small Businesses Afford Affiliate Marketing?
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