The Step-By-Step Guide to Creating Awesome Content in the Affiliate Industry

Posted onLeave a commentCategoriesGeneral Discussion, Online Marketing

Life isn’t easy for content marketers working to promote a brand online. There is a lot of suspicion surrounding many of the most popular business types associated with affiliate marketing – let’s take gambling as a key example. When you take a closer look at the perception of gambling on the web (“alcohol” and “addicts” Read More …

How to Leverage Affiliate Relationships to Create Content

Posted on3 CommentsCategoriesGeneral Discussion

Note from Geno Prussakov: I am excited to welcome our newest guest blogger, UK-based Pete Campbell. Enjoy his first AM Navigator post below. Very few things in life are black and white (zebras and pianos are notable exceptions) and, more often than not, things fall into that difficult and morally ambiguous “grey area”. This is just as true Read More …

If Hit by Search Engine Penalties, Do Not Close Affiliate Program!

Posted on12 CommentsCategoriesAffiliate Program Management, Online Marketing

Earlier this month an interesting email came to me from an advertiser whose affiliate program we started a few months ago (edit: on an affiliate network). Here’s the gist of it (with parts of the text re-worded to hide sensitive information): Recently, both of our main websites got hit by Google Penguin update due to Read More …

Should Bloggers Worry About Google’s “Farmer” Algorithm Update?

Posted on13 CommentsCategoriesGeneral Discussion, Online Marketing, Thoughts for Affiliates

With the fairly recent Google’s “Farmer” Algorithm Update multiple bloggers (affiliates in particular) became concerned (subject also brought up by Joe Sousa in his recent post here), and started wondering if they (as content producers) may be affected by it. The short answer is: “No, as long as what you produce is unique and quality Read More …

5 Reasons Why SEO Experts Curse Affiliates

Posted on5 CommentsCategoriesGeneral Discussion, Thoughts for Affiliates

Yesterday Josh Braaten, an Online Marketing Manager at Rasmussen College who also writes about SEO and web analytics on Big Picture Web tweeted: His tweet was a part of our brief conversation on how some of the online marketing-related professions are being misunderstood by people, but the wording of it got me really interested. So Read More …

5 Hot Trends for Affiliate Marketers to Leverage in 2011

Posted on4 CommentsCategoriesAffiliate Program Management, General Discussion, Online Marketing, Thoughts for Affiliates

The famous Greek mathematician and inventor Archimedes of Syracuse is known for saying: “Give me a lever long enough and a place to stand, and I can move the earth.” For an affiliate marketer (and any online marketer, for that matter!) the “place to stand” remains the same as in 2010 — the Internet. Now Read More …