It will be my privilege to speak at the Affiliate Summit West 2009 (which is taking place on 11-13 January 2009 in Las Vegas, NV) where Heather Paulson and myself will bring you a dual presentation on advanced techniques, strategies and ideas for affiliate recrutment, training and management.
My part of the presentation will be on the contingency approach to the affiliate program management. It is no secret that present day affiliate management is frequently de-theorized. But it doesn’t have to stay this way! In my presentation I will look into situational theories, and propose implementation solutions of contingency approaches to the benefit of affiliate training and program management. Heather, on the other hand, will touch upon the strategies of affiliate recruitment, and will also speak on the advanced media types such as affiliate video network integration, dynamic landing pages for affiliates and getting around banner blocking issues. It will be fun and enlightening session that we hope you will mark on calendar to attend.
If you are attending the conference, I would love to see you in our session on Day 1 of the Summit.
You may also find me at the Affiliate Meet Market on the same day (11 January). I will be at Table #88. Come shake my hand.