With great pride, and slight tremble with excitement more than anything else! in my voice, I bring you………… a brand-new conference — a different conference, a professional forum geared specifically towards affiliate program managers and marketing executives responsible for their businesses’ affiliate marketing programs.
It is going to be a two-day event, which will be a part of the Data Driven Business Week (which traditionally combines such fine conferences as eMetrics Summit, Predictive Analytics World, Conversion Conference, Text Analytics World, and others) to take place in March 2012 in San Francisco, California. Here are more details:
I am also proud to bring you the two confirmed keynote speakers (both no strangers to the affiliate marketing world): assistant professor of business administration at the Harvard Business School, also known for his extensive expertise in affiliate spyware, adware, click and commission fraud, Ben Edelman; and Co-founder and CEO of RingRevenue, Jason Spievak. The keynote addresses will cover the latest research on adware and affiliate marketing abuses (naturally, this one by Ben), as well as the latest performance marketing trends, specifically when affiliate programs leverage the rapidly growing offline and mobile channels (this one by Jason).
In addition to the keynotes, we will have numerous breakout sessions, covering an array of topics from affiliate marketing analytics and program optimization to landing page conversion optimization and the latest tools to streamline your affiliate management processes.
If you’re interested to speak at Affiliate Management Days, we are now accepting speaking proposals, and I would like to encourage you to submit yours.
Here are three important links that I’d also like to draw your attention to:
Registration — register here (save $500 if you register by December 20, 2011)
If you’re an affiliate program manager, this event is for you! If you’re an affiliate, there are other good conferences to consider: Affiliate Summit being my personal US preference, and a4uExpo — my European favorite.
I hope to see you there, and should you have any questions, do not hesitate to ask them (either via the “Comments” area below, or by email).]]>