Even though August 2013 isn’t over yet, I think it is safe to presuppose that the below 7 news are definitely the ones that you do not want to miss.
So, here they are in chronological order:
1. Affiliate Marketing Book Becomes E-Commerce Bestseller
On August 15 I published my newest book, Quick Start Guide to Affiliate Marketing, one geared towards aspiring affiliates. Just two days past its publication, the book became the absolute bestseller in E-Commerce and Web Marketing sections on Amazon [more here].
2. Affiliate Summit Debuts in Philadelphia
In case you’ve missed it, on August 18-20 Affiliate Summit made debut in Philadelphia putting together “the biggest Affiliate Summit East to date with over 4,000 attendees” [source]. I had the honor of speaking at the conference, and you may find my session’s recap here.
3. Groupon Takes Affiliate Program In-House
On August 19 Groupon announced the launch of Groupon Partner Network (similarly to eBay Partner Network being more of an affiliate program rather than a “network”) positioning it as “the first proprietary local e-commerce affiliate marketing platform designed to help online publishers better monetize their online presence” [source]. TechCrunch quickly christened this move “Groupon’s latest step forward in its ambition to become the default network for local commerce” [source].
4. Apple Programs Move In-House As Well
While Groupon is moving from Commission Junction, Apple is moving its affiliate programs from LinkShare to Performance Horizon Group (PHG), a quickly-growing platform for operating affiliate programs “in-house.” Coincidentally, on the same date that Groupon made their above-quoted announcement, Apple affiliates “received an email stating that” iTunes, App Store, iBooks Store and Mac App Store “affiliate programs will be leaving Linkshare Oct. 1” [source].
5. Skimlinks Announces Rewrite for iTunes Affiliate Links
In the best traditions of newsjacking, on August 23 Skimlinks announced a rewrite functionality for old iTunes’ affiliate links. Similarly to their Google Affiliate Network overwrite functionality which I covered last month, they will automatically re-route old iTunes affiliate links through the PHG once LinkShare links stop working.
6. Affiliate Nexus Tax to Go in Effect in Missouri
7. HasOffers, Acceleration Partners, and RingRevenue — America’s Fastest-Growing Companies
It doesn’t happen every month that several performance marketing-oriented companies enter rankings like these… On August 20 HasOffers and Acceleration Partners have been listed as “Inc 500 fastest growing private companies” taking 63rd and 361st place respectively [source #1, source #2]. And today (on August 26) RingRevenue has been named the #1 fastest growing company by Pacific Coast Business Times [source]. Congratulations to all three!!
Whew… Clearly, a lot has been happening in the affiliate marketing industry lately.
If I have missed a news that belongs here, please do not hesitate to add it via the “Comments” area blow.