If you are looking for new customers, affiliate marketing is one of the most cost-efficient ways to land these. Whether you are looking for sales, leads, calls, subscriptions, downloads, free trial requests, or anything else… B2C or B2B… you must look into promoting your business via an affiliate marketing program.
Earlier this year, gearing things more towards non-profits and associations, I spoke on the topic at AMADC. Today I am excited to announce that “Baltimore‘s leading provider of continuing education, networking opportunities and industry resources for marketing professionals,” the city’s chapter of American Marketing Association, is holding a workshop on affiliate marketing for advertisers, and I was invited to conduct it:
Here are the gist:
When: October 23, 2013 – 6:30pm – 8:00pm
Where: 1843 Light Street, Baltimore, MD 21230
What: 1-hour crash course on making affiliate marketing work for your business
Cost: $19 (student AMA members), $25 (student non-members), $34.45 (professional members), $44.84 (professional non-members). Networking starts at 6:30 (appetizers and a drink included).
Hope to see you in the city of firsts in 3 weeks! I’ll also be giving away my Affiliate Program Management: An Hour a Day book, holder of a 2013 small business classic book award, right after the seminar.