Geno Prussakov

CEO & Founder of AM Navigator – an award-winning OPM agency. Founder & Chair of Affiliate Management Days conference. Author of numerous books including "Affiliate Program Management: An Hour a Day" (2011) and "Quick Start Guide to Affiliate Marketing" (2013), international speaker, marketing consultant, affiliate and influencer marketing evangelist.

Bad News from California: Affiliate Nexus Tax Law on the Threshold

Bad news has just come from the state of California — the affiliate nexus tax, which I frequently cover in my blog, seems to be on the threshold of materializing. No, not into cash — the state treasurer is right on the money when saying that the online sales tax […]

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Todd Farmer & Kirsty McCubbin Review "Affiliate Management Hour"

I’m honored, and can’t help but blog about the latest two reviews of my newest book published less than a week apart. Why? Well, first and foremost, because because of the people they came from. Last Wednesday Todd Farmer, winner of Affiliate Summit’s 2011 Affiliate Marketing Legend award [more on

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Affiliate Leak Worse Than the Worst Leak

Remember my last week’s Possibly the Worst Affiliate Traffic Leak Ever post? Well, reviewing one affiliate program (on obvious reasons, their name and domain name have to remain discreet), I’ve discovered a situation that was even worse — “for tracking purposes” the merchant was linking some of his internal banners

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