How can you motivate affiliates to refer new customers to you? This is a great question to ask at any phase of your affiliate program’s development: whether you are just starting an affiliate program or looking for ways to optimize the performance of an existing one. If you are more
How to Structure an Affiliate Program to Generate New Business Read More »
Are you ready to get your affiliate program off the ground? According to Rosemarie Spiher, now is the best time for this launch — so your timing is perfect. However, there are things more important than timing, and we consider thorough preparation to be one of them. Before you launch,
The Ultimate Checklist for a Successful Affiliate Program Launch Read More »
Note: This is a guest blog post by Shane Barker. The views and opinions expressed herein are those of the author. If you’ve been in the digital marketing industry for a while, you know that SEO and affiliate marketing have had a rocky history. The assumption is that affiliate links
How to Get SEO Value from Affiliate Marketing Read More »
If you are setting up an affiliate program, you will need to take time to create an affiliate program agreement for it. Launching a program without clear rules or policies put in place is always a huge mistake. Our very own Geno Prussakov warns about it in his post on
Affiliate Program Agreement: How to Create Its Terms and Conditions Read More »
How do you do affiliate marketing with Amazon? Believe it or not, this is one of the most frequently asked affiliate marketing questions of all time. With Amazon running a highly successful affiliate program, it’s hardly surprising; and I’ve decided to tackle this question in my today’s post (and the
How to Do Affiliate Marketing with Amazon Read More »
On March 8, the International Women’s Day, I posted the first part of this super series of interviews with the women of affiliate marketing. As I wrote back then, the volume of responses I had received was nothing short of astounding, and I thought: “Why should it be just a
Celebrating Women in Affiliate Marketing (Part 2) Read More »
There is a common misconception that an affiliate OPM agency cannot or should not be hired if you already have an in-house affiliate marketing team managing your affiliate program. Today we are going to discuss why that’s a myth, and how an OPM (or Outsourced Program Management) agency can complement
OPM Agency Can Complement Efforts of Internal Affiliate Teams Read More »
Today, on the International Women’s Day, celebrating women in affiliate marketing, I am excited to bring you a super compilation of interviews. Having reached out to numerous fine ladies in our industry, we were pleasantly astounded by the response rate. Within just a few days we ending up interviewing more
Celebrating Women in Affiliate Marketing (Part 1) Read More »
An important part of setting up an affiliate marketing program is putting together the inventory of affiliate creatives. Without these, your affiliates will not be able to promote your brand, products, or services. In fact, many affiliates will analyze your creative inventory before joining your affiliate marketing program; so, it’s
7 Types of Affiliate Creatives: from Text Links to Advanced Forms Read More »
Note: This is a guest blog post by Irina Linnik. The views and opinions expressed herein are those of the author. Inbound marketing is becoming widespread across the industries and e-commerce is no exception. As HubSpot puts it, “Inbound marketing is about creating valuable experiences that have a positive impact
5 Ways to Fix Your Content, Increase Conversions, and Sell More Read More »
