We all know the saying “the early bird gets the worm”. Well… when it comes to searching for a good domain name, things are not that straightforwardly predictable. A few days ago I thought of an idea for an affiliate site. Naturally, the first thing I did after conceiving the …
It isn’t unusual to see the following affiliate paid search policy set out and enforced by a merchant: In the vast majority of cases the above PPC policy is one of those best practices that every affiliate program should implement. The reason is obvious: such affiliate activity adds no value …
Affiliates, Domain Names and Trademark Violations Read More »
I blogged about the trademark use in affiliate domain names. But what about subdomains? Amazon, for example, deems it “unsuitable” for affiliate websites to: …include any trademark of Amazon.com, Inc. or its affiliates, or any variation or misspelling of any trademark of Amazon.com, Inc. or its affiliates, in any domain …
Trademarks in Affiliate Subdomains and Subfolders Read More »
Definitions first: lawyer Kelly M. Slavitt, in her Protecting Your Intellectual Property from Domain Name Typosquatters article, wrote: Cybersquatters register domain names based on a company’s trademarks and then attempt to extort payment from the actual trademark owner in exchange for returning use of the domain name… Typosquatters are a …
A merchant has just asked: I have an affiliate that just registered “trademarknameproducttype.com” and is going to start marketing our new [trademark name] product line. Is this acceptable? I know he’s doing marketing for us, however he’s using our trademarked name. The intent of the above-quoted affiliate is obvious — …
Almost three weeks have passed since I have blogged about keyword-rich domains as a part of the peel-the-inventory method, but after reading today’s post on the topic by Ann Smarty, I have decided to single this one idea out, and write about it separately. I have seen this method working …
Idea for Affiliates: Build on Keyword-Rich Domains Read More »