commission junction

How to Attract Super Affiliates: Big Fish – Small Fish Illustration

Every time I launch a new affiliate program for a client, and affiliate-referred sales start rolling in, the client gets happy. Then a few weeks into the process, clients start getting impatient. “So when, when will we get the real super affiliates to start pushing us?” — they ask. I

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Coupons & Discounts Are Not Incentives

Yes, I know, the title of this post may sound nonsensical to mainstream marketers, but give me a minute to explain what I mean a bit further. Over the past two days I have been looking through hundreds of affiliate applications into the DaySpring’s affiliate program, and I’ve been noticing

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Affiliate Marketing as Solution for Tough Times

Earlier this morning Neil Strother, an analyst from Forrester Research, has published a post on Forrester.com where he explained why affiliate marketing is an excellent solution for companies that are trying to drive new business “in tough times” and being limited by “constrained budgets”. Among the arguments used were (a)

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Ways to Increase Affiliate Commission

One of the most effective types of affiliate incentives is commission increase. There are two basic ways merchants increase affiliate commissions: 1. Based on Performance Performance may be measured in the number of sales or the cumulative monetary value of affiliate-driven sales. Example A: The default commission is set at

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Distribution of Affiliate Platform Choices

Earlier this morning I have been listening to Shawn Collins’ and Missy Ward’s InBound Marketing Summit presentation entitled “Five Successful Strategies for Monetizing Blogs”, and Shawn has mentioned some interesting statistics. Apparently, out of the 100 online retailers ranked by Internet Retailer as the “Hot 100 Retail Web Sites”, 75

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