CTV or 3 Components of Successful Marketing Campaign

Posted onLeave a commentCategoriesGeneral Discussion, Online Marketing

Are you participating in the Fast Company’s Influence Project yet? Launched just 26 days ago, it already has 21,784 people registered, and the number is growing quickly. The slogan of the campaign is “You’re more influential than you think”. The project’s website clarifies the idea: ABOUT THE PROJECT We started with a simple question: Who Read More …

Affiliate Marketing’s Place in Digital Marketing

Posted on3 CommentsCategoriesGeneral Discussion, Online Marketing

At the end of June 2010 Econsultancy released its 94-page “Achieving Digital Balance” report where they look into the “best practices for mastering digital strategy and budgets”. There isn’t a tremendous amount of data on affiliate marketing in this report, but enough for me to outline a few interesting points. While budgeting your company’s online Read More …