ePN Mobile — New Reporting Feature for eBay Partner Network Affiliates

Posted onLeave a commentCategoriesAnnouncements, Thoughts for Affiliates

Yesterday (on September 8, 2011) eBay Partner Network affiliates had a new feature added to their reports — one “that breaks out mobile traffic from classic (non-mobile) traffic.” Here are some screenshots that eBay has sent me to visualize the tool better: Filter Traffic by Type View Mobile Traffic eBay announced this addition to their Read More …

10 Notable Affiliate Marketing Acquisitions of Last 5 Years

Posted on6 CommentsCategoriesGeneral Discussion, Online Marketing

An affiliate network that’s currently negotiating with investors has approached me asking if there’s a place where they can review mergers and especially acquisitions that have happened in the affiliate marketing world over the past few years. Having found no such compilation anywhere, I have decided to put one together myself: Apr. 2007 — Google Read More …

eBay’s Acquisition of GSI Commerce & Its Ecommerce Implications

Posted on4 CommentsCategoriesGeneral Discussion, Online Marketing

Yesterday, shortly after the announcement of eBay’s plans to acquire GSI Commerce (a $2.4 billion deal), a friend, colleague and former director of Econsultancy US, Rebecca Lieb, tweeted: GSI Commerce has a number of impressive assets, including an affiliate network they acquired in late 2009, and “180 clients including 31 of the Internet Retailer Top Read More …