predictions

2017 Affiliate Marketing Trends and Predictions from 10 Top Experts

The New Year of 2017 is quickly approaching, so much so that earlier this week I caught myself writing “2017” instead of “2016” at the end of this year’s date, and as it does, I’ve reached out to a hand-picked selection of affiliate marketing influencers seeking their input on what they […]

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Where is Affiliate Marketing Headed?

Today I’m missing an event that I’ve always wanted to go to — Google Affiliate Network Client Summit, an invitation-only event which traditionally takes place in Chicago every summer. This year, unlike before, I received an invitation to speak at the event. However, numerous circumstances made it impossible for me to

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Affiliate Marketing Spend to Reach 4.5B in 2016 and Other Findings by Forrester Consulting

A week ago at LinkShare Symposium New York 2012 the affiliate network announced that “Forrester Consulting recently conducted a study on behalf of Rakuten LinkShare” and it was at the conference that the study findings were unveiled. Here are just three interesting observations from it: 1. Forrester has scaled down

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What Will Online (and Affiliate) Marketing Look Like in 2015?

A little over a week ago I was approached by Chris Johnson, asking if I would like to contribute a 30-second video answer to a question of how online marketing, and performance marketing in particular, will look like around 2015. Earlier today my video, along with videos from a few

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