Free Online Workshop on Improving Affiliate Performance

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If you are an affiliate, you know that in most cases my workshops, speeches, and presentations are geared at those who you work with — merchants (or advertisers). Every once in a while, there are, however, exceptions when I prepare/deliver affiliate-geared presentations too. My Lynda.com “Affiliate Marketing Fundamentals” video course was one, and so was Read More …

Maximizing Your Affiliate Program Performance During Holiday Season

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Last month Cynthia of Marketing Pilgrim urged us to get ready for the 2013 “holiday shopping season” to start sooner and be shorter (25 days versus 31 in 2012). Yahoo! picked up the topic, reminding us of the key shopping dates, again comparing 2013 to 2012. Well… last year “some retailers started launching their holiday Read More …

“Making the Most of Holidays” Affiliate Webinar & 50 Books Giveaway

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I invite you to register for a webinar on affiliate marketing during holiday seasons. Both affiliates and merchants can successfully monetize on holiday buying trends. However, to make the most of every holiday both must understand their audience — (a) merchants and affiliate managers need to know what their affiliates need to market them effectively, Read More …