The Turf War Between PR and Affiliate Marketing

The relationship between PR and affiliate marketing oddly reminds me of the connection between barbers and surgeons in the 12th century. Just as the “turf war” between surgeons and hairdressers is an interesting example of how professional boundaries and practices evolve over time, the digital marketing landscape has undergone its […]

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Affiliate Marketing Conferences & Events to Attend in 2024

With the start of 2024 just around the corner, it’s time for us to bring you our fifteenth (yes, we’ve been publishing them every year since 2009) list of affiliate marketing conferences and events to consider attending in the new year. As is already traditional, we’ll be updating the below

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Affiliate program misconceptions and myths

Affiliate Marketing Program: 7 Myths and Misconceptions

Are you thinking of starting an affiliate program but heard conflicting opinions about what to expect and are not sure what to believe? You’re not the only one! There are quite a few affiliate marketing myths and affiliate program misconceptions out there. Every new meeting with a new or potential

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Successful affiliate program

10 Tips for Successful Affiliate Marketing Program in 2022

Are you ready to invest in building a successful affiliate program? You should be, as, according to statistics, affiliate marketing is more popular than ever among both advertisers and publishers. It is also the key to getting in front of your target audience and convincing them to buy: Affiliate marketing

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