Geno Prussakov

CEO & Founder of AM Navigator – an award-winning OPM agency. Founder & Chair of Affiliate Management Days conference. Author of numerous books including "Affiliate Program Management: An Hour a Day" (2011) and "Quick Start Guide to Affiliate Marketing" (2013), international speaker, marketing consultant, affiliate and influencer marketing evangelist.

Marketing de Afiliacion 101

Marketing de afiliación 101: curso en video para principiantes

Marketing de afiliación. Parece que casi todo el mundo está ganando dinero con eso en estos días. Desde influencers en las redes sociales y bloggers apasionados, hasta los sitios web de las principales empresas de medios como CBS, The New York Times, Forbes.com, etc. Pero, ¿qué es esto? ¿cómo funciona? […]

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Affiliate Marketing Video Course

Affiliate Marketing Video Course (in 21 Languages for 4B People)

Ladies and Gentlemen, Overwhelmed with excitement, I have the pleasure to announce to you something that’s never been done before! For over 3 months, more than 50 people all around the globe (professional translators, videographers, and affiliate marketers who acted as proofreaders) have spent well over 700 hours to make

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Empower affiliates

10 Things Affiliate Managers Should Equip Affiliates With

Earlier today, every affiliate marketer aboard Amazon Associates program received the following announcement: We are being told that Amazon Associates‘ newly-created “Idea Hub” is meant to equip its affiliates with “content ideas such as inspirational promotions, events, deals, and products throughout Amazon in one place.” The idea isn’t new. We’ve

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Transformational leadership

Transformational Leadership in Affiliate Management Context

Leadership transforms management.  Transformational leadership, specifically, tends to work wonders when applied to any management environment, but especially when applied to affiliate management. Back in 1978, when James MacGregor Burns introduced the concept, he defined transformational leadership as a process in which “leaders and followers help each other to advance

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3 Problems with Calling Affiliate Marketing – a “Marketing Channel”

What’s wrong with calling affiliate marketing “a channel” of marketing? At least 3 things, and I dive into them in the below video: If, however, you’d rather review my points “in writing”, here are the three problems that calling affiliate marketing a “marketing channel” leads to: Problem #1: Misrepresentation An

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