On September 14, 2015 an interesting report got published in the UK. Based on a survey conducted collaboratively by Smart Insights, eCommerce Expo and Technology for Marketing & Advertising it polled more than 1,000 marketing professionals asking them “about their current digital skills, how they wanted to develop and what trends they saw […]
Affiliate Marketing is the Most Desired Digital Skill of 2015 Read More »
Ladies and Gentlemen, I am excited to announce that — after several successful affiliate marketing workshops on the West Coast as well as internationally — I am, finally, bringing these affiliate marketing training seminars to the East Coast too. Fifty-one days from today I am going to teach my first Advertiser’s Crash Course
Affiliate Marketing Training Coming to Washington, DC Read More »
Years ago, the world’s largest affiliate marketing forum, ABestWeb, introduced an “Inner Circle” — a private forum within the forum, with one prerequisite for access: reaching a threshold of “500 of more posts.” This was a brilliant idea based on granting behind-closed-doors conversation access to those forum members who had proven their seriousness about
Does Affiliate Marketing Have a Problem of Inner Circles? Read More »
Today I received a message from an affiliate marketer who is interested in joining one of the affiliate programs that my company manages. Among other (good) questions he asked: What exactly are you looking for in an affiliate? It isn’t every day that you receive a question like this. In fact,
Four Characteristics of a Valuable Affiliate Read More »
If you are an affiliate, you know that in most cases my workshops, speeches, and presentations are geared at those who you work with — merchants (or advertisers). Every once in a while, there are, however, exceptions when I prepare/deliver affiliate-geared presentations too. My Lynda.com “Affiliate Marketing Fundamentals” video course
Free Online Workshop on Improving Affiliate Performance Read More »
I have been running these contests for the past few years, and with the 2015 New York Affiliate Summit being just around the corner (the dates for this year’s East Coast show are August 2-4, 2015), I am happy to announce that I have 5 Networking Plus Passes (currently valued at
Comment to Win 1 of 5 Affiliate Summit East 2015 Passes Read More »
If you are a paid search affiliate who earns money via DTM linking*, you have noticed the following alert in your Google AdWords account lately: *For those not familiar with the lingo, in affiliate marketing “DTM linking” stands for direct-to-merchant linking of an affiliate’s paid search ad whereby the affiliate’s
Google AdWords Upgraded URLs and DTM Affiliate Links Read More »
Every week I receive emails and calls from people that have read my books, watched my video course, or heard me present at a conference. After an introductory line of thanking me for my work, the larger part of most of these messages is about finding answers to their immediate questions,
Free Affiliate Marketing Consulting in Berlin, Germany Read More »
On May 29, 2015 the Federal Trade Commission issued a new Frequently Asked Questions update to its 2009 Guides Concerning Use of Endorsements and Testimonials in Advertising. One of the key areas they sought to address was the subject of wording or how exactly the disclosures are expected to be
FTC Updates Guidance on Disclosures of Affiliate Links Read More »
On July 8, 2014 I published a series of twenty-seven video lessons on affiliate marketing. The course was created for aspiring affiliates. It was professionally shot and is being hosted/sold by Lynda.com. In under nine months this video course educated nearly 6,000 people from 116 countries. Earlier this year, my “Affiliate Marketing Fundamentals”
Vote for Affiliate Marketing Course as Resource of the Year Read More »