Ever since the launch of your affiliate program, you’ve been investing constant time and effort into finding and recruiting quality affiliates. However, some time into it all, your reports show that 95% of your sales are generated by only 5% of your affiliates. This can only mean one thing: it […]
How to Motivate Affiliates and Boost Affiliate Program’s Performance Read More »
There are so many different areas of online marketing these days that it’s hard to keep track of them all, let alone be a true expert on each one. Between email marketing, search engine marketing, Facebook ads, display ads, and other social media ads, how do you create time to
What Affiliate Management Experts Bring to the Table Read More »
OPM literally stands for an “outsourced program manager.” A better abbreviation for it would’ve really been OAPM as we’re talking about an outsourced affiliate program manager here. But the commonplace term is OPM, so we will stick with it throughout this post (and the below-referenced video explanation). OPMs are often
What is an Affiliate OPM? Definition & Reasons to Consider Hiring One Read More »
Many of you have been asking about new “Affiliate Marketing Legends” interviews, and yes, we have many more in stock for you! In today’s one, I am excited to feature Missy Ward of Affiliate Summit! Below you may find her brief “profile” and my interview with this legend of the
Affiliate marketing contract is one of the cornerstones of any affiliate program. To say that it’s important would be to say nothing. It’s a must-have component for every affiliate marketing campaign. Whether you call it an affiliate program’s Operating Agreement, Terms of Service, Affiliate Policy, Contract, Terms and Conditions… in
Main Elements of Affiliate Marketing Contract: Rules and Policies Read More »
You may have heard the phrase “passive affiliate recruitment” before. But what exactly does it mean and how can you make the most of it? You will find the answers in my respective episode of The Affiliate Marketing Experience: If, however, you’d rather study the subject of passive affiliate recruitment
Passive Affiliate Recruitment: Definition and Tips on Leveraging It Read More »
You’re an e-commerce merchant and you’re ready to dive into the world of affiliate marketing and start an affiliate program, but you don’t know how to choose an affiliate network. Don’t worry; we got you covered! Let’s start with a definition. An affiliate network can be defined as an all-in-one
How to Choose an Affiliate Network: 7 Questions to Guide You Read More »
So you’re finally ready to start your affiliate program. Congratulations! Of course, just launching that program is not enough. If you want it to be successful, you still need to recruit quality affiliates. That is what we are going to cover in this post: program promotion and affiliate recruitment strategies
The Complete Guide to Finding and Recruiting Quality Affiliates Read More »
How do you choose an “affiliate management system” for your affiliate marketing program? There are open-source (or free) solutions out there, as well as a whole segment of “software as a service” options, and then there are also “affiliate networks” that serve much of the same purpose. I have described
Choosing an Affiliate Management System: Software Options to Consider Read More »
So you’ve made the decision to outsource the management of your affiliate program to an OPM agency. There are a variety of reasons why this may happen. It may be that you need help to effectively run the program, or you realize it’s a full-time job, or you want to
How to Select an OPM Agency That’s Right for My Affiliate Program Read More »
