3 Underused Ways to Improve Affiliate Program Visibility on Network

Posted on5 CommentsCategoriesAffiliate Program Management

When asked about the avenues via which they like to find out about new affiliate programs, affiliates repeatedly point to affiliate network websites (and network-based directories) as one of their preferred methods of what I call “passive affiliate recruitment” (i.e. when they find you, as opposed to you reaching out to them). Per 2013 Affiliate Summit’s Read More …

Affiliate Marketing Has High Turnover and Low Chance of Success?

Posted on9 CommentsCategoriesGeneral Discussion, Thoughts for Affiliates

The September 2011 issue of Website Magazine — which was distributed to every Affiliate Summit East 2011 attendee just a few days ago — has an interesting article where Peter Prestipino, the magazine’s Editor-in-Chief and good friend of mine, analyzes the affiliate marketing industry in light of data from 2011 AffStat Report released earlier this Read More …

AffStat 2010 Reveals Key Affiliate Expectations

Posted onLeave a commentCategoriesAffiliate Program Management, General Discussion

Having surveyed over a thousand of affiliates “on their methods, preferences, and strategies”, Affiliate Summit has put together its newest 2010 AffStat Report [source], and made it open to public (free of charge) yesterday, April 20. I’ve been waiting for this one to be announced, and been glad to see it coming out two months Read More …

AffStat 2009 Affiliate Marketing Survey

Posted on2 CommentsCategoriesAnnouncements, Thoughts for Affiliates

In addition to the Affiliate Census that is currently being held by eConsultancy, there is another industry survey being run at this time — the AffStat Affiliate Marketing Report. During the previous years, AffStat reports focused on affiliate programs, and surveyed affiliate program managers. The 2009 AffStat survey is different. It “is focused on affiliates” Read More …