When Managers (or Merchants) Impede Affiliate Performance

Posted on8 CommentsCategoriesAffiliate Program Management

Yesterday evening, a hard-working affiliate, Joe Sousa, tweeted: My immediate reaction was: What better plea for sensible affiliate management could there be?! Joe replied, and a few minutes later another well-known affiliate chimed in: The problem, however paradoxical, in a nutshell, is as follows: (a) affiliates want to market merchants (being compensated on post-pay basis!), Read More …