In the course of the past 5-7 days the question that I was asked more often than any other was:
What is the size of affiliate marketing industry?
While there is no one place which answers this one, there are hints and bits of information all around the place, and I’ve decided to gather all the meaningful ones that I could find into one compilation (letting you make your own conclusions).
Here’s the chronological list:
USA — Old, but entertaining data: in 2005 affiliate marketing-driven sales were expected to account for some “20 percent, or $53 billion, of e-commerce sales”
USA — ValueClick (owner of Commission Junction, and a number of affiliate sites) reported the following affiliate marketing revenue: 2010 – $124,126k (net profit – $69,552k), 2011 – $139,409k (net profit – $84,573k)