China was one of the first places where I delivered a keynote speech on affiliate marketing in 2011. Two years later, Chinese ended up being the first language into which my affiliate management bestseller was translated. The Chinese version was called “70-Days’ Affiliate Advertising Combat”. Don’t ask why. Several days ago, a […]
Affiliate Marketing in China: Affiliate Networks and Programs Read More »
Following up on my previous post (where I summarized my findings on the top affiliate niches based on a research we’ve conducted across six U.S. affiliate networks), today I am bringing you detailed breakdowns of the categories into which the top affiliate programs fall on each of the analyzed networks. Together with
Top Affiliate Program Categories on 6 U.S. Affiliate Networks Read More »
An interesting situation was described to me by a merchant/advertiser the other day. They run an affiliate program where a specific type of affiliates is being paid lower-than-default commissions. However, there are ways for these affiliates to disguise themselves in order to receive the full commission. Challenge Affiliates who (due
When Affiliates Disguise Behind Sub-Affiliate Networks and Platforms Read More »
I got an email from a prospective client who wrote: We have an existing program on [Affiliate Network Name here] for our ecommerce company called [Advertiser’s Name here] but are looking to outsource affiliate recruitment. After digging a little deeper, it got apparent that this advertiser believes (and expects) the
Affiliate Networks Provide Infrastructure. Management is Separate Read More »
As an affiliate manager who simultaneously uses both in-house tracking software and affiliate networks, I am constantly asked by prospective partners: “Why use both? What’s the difference?” With the wide variety of affiliate networks available, it might seem unnecessary to use a program for in-house affiliate tracking. Indeed, there is
Affiliate Tracking Software vs. Affiliate Networks: Why Not Both? Read More »
Later this afternoon, at inaugural Performance Marketing Insights, there will be a panel devoted to the topic of “Where Should Networks Invest Their Resource in 2013?” Here are my thoughts on the subject: Tracking Tracking, in my opinion, is the key expectation of any affiliate network. Of course, there are
3 Areas Where Affiliate Networks Should Invest Resources #pminyc Read More »
First off, let me clarify the title of this blog post. Not to offend anyone, I am well aware that the Middle East is also composed of several non-Arabic countries (e.g. Cyprus, Israel, Turkey, etc). However, with Arabic being the most widely spoken (and written) language in the region —
Middle East Arabic Affiliate Networks Read More »
An affiliate manager has emailed me: I’m researching possibilities to grow and expand our affiliate program and would really appreciate your advice on the following: Currently our company is present as a merchant on CJ, ShareaSale and we have in-house program as well. Since you are familiar with our service,
Common Misconception: The More Affiliate Networks, The Merrier Read More »
A merchant has emailed me the following question: We are looking to expand into Germany. Do you have any German affiliate networks to recommend? I like the idea of going with a Germany-based affiliate network (aka Partnerprogramm-Netzwerk) for a program to target the German-speaking market. As mentioned earlier this year,
German Affiliate Networks (Deutsche Partnerprogramm-Netzwerke) Read More »
While I do have a list of Eastern European affiliate networks here, many things have changed in the past two years (with many more than five affiliate networks available now in Russia), and it’s time for an updated (and dedicated) post on Russian affiliate networks and the overall state of
Affiliate Marketing in Russia: Market Size and Affiliate Networks Read More »