Several times a month an affiliate receives e-mails where merchants are threatening to remove him/her from their affiliate programs if the affiliate does not become “active”. Another thread was started on this topic at ABestWeb [see it here] just today. And while I could write up a whole post on […]
Motivating Affiliates by Threat: Dead-End Strategy Read More »
I have started a new group at LinkedIn today – one devoted to affiliate program management, one where affiliate managers (in-house and OPMs) can network, and discuss issues pertaining to affiliate management. If interested, you may join the group here. It’s been live for less than a day, and we
LinkedIn "Affiliate Program Management" Group Read More »
Since one of the most frequently asked questions is that of creative development we have chosen it to be the next one to address in the “How To” section of our Affiliate-Program-Management website. Answers posted at the “What Banners Should an Affiliate Program Have?” page.
Affiliate Program Banners Read More »
I have started a “How To” section for merchants running affiliate programs at the Affiliate Program Management website. The first question added is the “How To Clear Browser’s Cookies?” one. The issue is being confronted by merchants (especially those that have just started marketing through the affiliate channel) more often than
How To Clear Browser's Cookies? Read More »
ABestWeb.com, the largest online affiliate marketing community with 43,000 members on board, has voted Geno to be the “Best Outsourced Affiliate Program Manager of the Year” for the second time in a row. The voting results may be found here. We thank our affiliates for their ongoing support.
Prussakov Voted "Best Outsourced Program Manager" for 2007 Read More »