Staying on top of the current trends and demands is awesome, and every marketer (especially affiliates) should be constantly monitoring the hot topics, events and anything else that may influence the market they are in. However, there is one thing I am particularly strongly against, and that is capitalizing on
Capitalizing on Tragedy: BP Oil Spill Case Read More »
Microsoft, the company which has quite possibly lost more money online than any other company (see the below chart published by the Business Insider in April of this year), has announced that they are closing Bing Cashback. Microsoft’s online services division lost over $710 Million dollars in the first quarter
Microsoft Ceases Bing Cashback – Good News for Affiliates Read More »
Social Media has come into our lives quickly, beautifully, contagiously; and Social Media (SM) marketing followed almost immediately. Now very few marketers doubt that it has come into our world to stay. Our marketing methods and techniques will change to adapt to the emergence of new technologies and platforms, but
Social Media Marketers Must Follow 7 Twitter Accounts Read More »
Yesterday Econsultancy released its Innovation Report (focused on the UK digital marketing space, one that is always fun to follow). These reports are always great to read, as in them Econsultancy focuses on “innovative digital tactics” but does it not for the sake of merely listing the new developments, but
Top 8 Innovative Affiliate Marketing Ideas (per Econsultancy) Read More »
Having put together over 500 blog posts since 1 January 2009, I’ve found it especially interesting to monitor which of my posts get most of readers’ attention. It appears that certain types of blog posts are destined to become more popular than others, even though the content in those “others”
5 Types of Popular Blog Posts (with Examples) Read More »
Communication failures abound in affiliate marketing. Every day merchants are mistreating their affiliate partners but failing to keep them informed on what’s going on in their affiliate marketing programs. And here I’m not referring to keeping affiliates up-to-date on the customer-oriented promos and bestselling products, sales and discounts, new affiliate
Communication Failures in Affiliate Marketing Read More »
A speech given by Dan Pink at the RSA and later animated by Cognitive Media was uploaded to YouTube last month, and has already received close to 400,000 views, and a storm of accolades from marketing and management professionals around the world. No wonder why. Dan talks one of the
Motivation by Money Versus Autonomy, Mastery and Purpose Read More »
It is hard to overestimate the importance of market research for affiliate marketers. Whether you are a merchant, or an affiliate, you cannot afford not to keep your finger on the pulse of the market. Francis Bacon’s famous maxim “knowledge is power” says it all, but merely realizing this fact
Affiliate Marketer's Research Toolbox: 7 Twitter Accounts to Follow Read More »
It looks like something is definitely cooking… I’ve logged into my Facebook account earlier this morning to find this notification: Facebook is certainly broadening the scope of their interests, and no wonder why the area of questions and answers got their attention. First of all there is a huge demand
Facebook to Compete Against Aardvark? Read More »
Direct deposit is by far the most preferred payment method among affiliates. Almost two-thirds of affiliates choose it over all other possible payment methods [more here], and out of the remaining one-third the majority has to look into other options, because they are located outside of the U.S. or Canada.
ShareASale to Waive International Direct Deposit Fees Read More »