General Discussion

6pm.com Loses $1.6 Million in 6 Hours, Handling it Gorgeously

On Friday, May 21, online merchant 6pm.com, a sister site to Zappos.com, accidentally marked the prices of nearly all  items on the website at $49.99. Over some 6 hours (from midnight until about 6 am PST) the website was taking orders for products (some of which were originally priced over

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Top 20 Affiliate Plugins for WordPress

Having looked at the blogging platform options for affiliates, it is only logical to continue the topic by looking at the top affiliate plugins and WordPress-friendly tools. Below you will find my list of plugins and tools that affiliates use, and rate highly. The order is merely topical (network-offered plugins,

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Best Blog Platform for Affiliate Blogging

Whether you’re starting a blog as a support platform for your affiliate program (i.e. as a merchant), or as a marketing vehicle (i.e. as an affiliate), the question of the best platform to choose inevitably springs up. The supply is bountiful — WordPress, TypePad, Blogger, Movable Type, etc — but

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Emailers Refer Majority of Affiliate Marketing Transactions?

I’ve just finished reading yesterday’s iMediaConnection article entitled Performance marketing: Avoid the newbie mistakes. Overall, it’s a good article, but there is one thing I cannot agree with. The author wrote: A little secret in performance marketing is that more than 50 percent of total performance transaction volume is driven

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10 Most Overused Words and Phrases in Affiliate Marketing

Reading through thousands of tweets, blog posts, affiliate program descriptions and other material related to affiliate marketing on a monthly basis, I see the same set of words and phrases being used over and over again… to the point when they no longer strengthen the content, but do exactly the

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buy.at and Coull Transform Any Video into Affiliate Ad

Earlier this morning at buy.at’s 7th annual Speakeasy event in Central London, UK, it was announced that buy.at has partnered with Coull to bring the world “the first fully-integrated video technology for the affiliate marketing industry” which allows affiliates to convert any video into an interactive ad with affiliates links

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Interview on Affiliate Program Software, Post Affiliate Pro and More

One of the more popular solutions for in-house affiliate program tracking and management is Post Affiliate Pro by Quality Unit. I’ve known Viktor Zeman, the CEO of Quality Unit and one of the original developers of this software, for some time already. So, I decided to reach out to him

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