Appreciating the fact that your time is money, and you’re not looking for a 3,000 words article (but rather a concise and ready-to-implement list of tools), let me skip the introduction, and jump right to the list (don’t read it as a ranking of any kind; just a list of […]
20 Effective Tools for Affiliate Recruitment Read More »
Two days ago, a famous affiliate abuse and click fraud detective Ben Edelman (see my recent Econsultancy interview with him here), has revealed some alarming data on “hack-based cookie-stuffing” by rogue affiliates via a fairly new Bannertracker-script at online forums based on vBulletin (versions 4.x to 4.1.2). Here’s an abstract from
Major Online Forums Hacked by Affiliate Cookie-Stuffers Read More »
In case you have not heard, less than 2 days from now (on March 1, 2012) Google’s new unified privacy policy — which allows them to harvest your personalized search and browsing information tying it to your Google accounts (including Gmail, YouTube, etc) — takes effect. Not everyone’s happy about
3-Step Guide to Deleting Google Browsing History Read More »
If you’ve been to Affiliate Summits, you know that as you enter the room to attend any session (be it a keynote presentation, a breakout session, or an “Ask the Experts” one), you are handed a feedback form. I love the way they’re encouraging people to participate in the betterment
Affiliate Summit West 2012 Feedback Received Read More »
In the course of the past 5-7 days the question that I was asked more often than any other was: What is the size of affiliate marketing industry? While there is no one place which answers this one, there are hints and bits of information all around the place, and
Size of Affiliate Marketing Industry Worldwide Read More »
It’s a fact: in the vast majority of affiliate programs only 5% of affiliates (or less!) generate 95% of action. Sounds familiar? It should. Part of the reason is that very few affiliate managers pay proper attention to the second pillar of affiliate program management — the activation of their
5% of Affiliates Generate 95% of Sales? You're Not Alone. Motivate! Read More »
Starting from the beginning of this month a “What I Really Do” meme has been going around (spread especially actively via Facebook), reflecting “a range of preconceptions associated with” various fields of “occupation or expertise” — from photographers and graphic designers to directors and entrepreneurs [more here]. So I’ve decided
What People Think Affiliate Marketers Do Read More »
Every single day I get emails with questions related to affiliate program management. Some folks are looking for a free advice, while others are willing to pay for it. Whichever group you fall into, this post should help, as today I’d like to bring you both free ways to get
8 Ways to Get Advice on Affiliate Program Management Read More »
It seems like it has been only yesterday that I broke the news of the first-ever affiliate management conference being planned… We’ve gone a long way since that first announcement. The agenda is packed with great educational sessions from 28 speakers, including such affiliate marketing legends as Todd Crawford, Kim
First Affiliate Management Conference: 4 Weeks Left, Books Giveaway Read More »
As you may have read elsewhere my recently-published Affiliate Program Management: An Hour a Day has been nominated for Small Business Book Awards 2012 — in the Marketing category. This is the fourth year that these awards are being run by Small Business Trends. Here’s how they themselves describe the
Small Business Book Awards 2012 – Vote for Affiliate Marketing! Read More »