eBay partner network

ePN Mobile — New Reporting Feature for eBay Partner Network Affiliates

Yesterday (on September 8, 2011) eBay Partner Network affiliates had a new feature added to their reports — one “that breaks out mobile traffic from classic (non-mobile) traffic.” Here are some screenshots that eBay has sent me to visualize the tool better: Filter Traffic by Type View Mobile Traffic eBay […]

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Why eBay is Suspending Loyalty Affiliates

Yesterday, in The Ugly Side of Affiliate Marketing post a friend and fellow affiliate marketer, Tricia Meyer wrote: The eBay Partner Network announced out of the blue that they are dropping loyalty sites until at least October. The question this immediately raised in multiple heads was, of course, “why?” Carolyn

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Top 8 Innovative Affiliate Marketing Ideas (per Econsultancy)

Yesterday Econsultancy released its Innovation Report (focused on the UK digital marketing space, one that is always fun to follow). These reports are always great to read, as in them Econsultancy focuses on “innovative digital tactics” but does it not for the sake of merely listing the new developments, but

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Are Affiliates Happy with eBay's Quality Click Pricing?

In late August 2009 eBay announced, and in September 2009 implemented their Quality Click Pricing affiliate compensation model which essentially meant moving from their previous CPA model to a CPC model (details in my eBay Partner Network Will Now Pay for Clicks post). The concept was developed back in late

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Value of Click and Quest for Perfect Attribution Model

Fred Wilson has tweeted: I’ve just finished reading his “Affiliate Marketing Undervalues The Link” post. In essense, he argues that the 535 clickthroughs he sent to Amazon were worth much more than the money he received in commission (a total of $25.20, or less than $0.05 per click). Linking to

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eBay Partner Network Will Now Pay for Clicks

After testing their new affiliate payment model with select affiliates for over three months, the eBay Partner Network (eBPN) has made an official announcement of it yesterday. The model bears a name of Quality Click Pricing (QCP), and is essentially a CPC (cost per click) model. It is called to

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