social media

Sixteen Thousand Tweets Later: Five Wins and Zero Losses

I’ve just hit a milestone — 16,000 tweets: Assuming that on every one of those 16,000 tweets I spent some 10 seconds, that’s 160,000 seconds, or 2,667 minutes, or nearly 44.5 hours spent tweeting. One would think: “what a waste of time!” writing these hours into the “Losses” column. I

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Salesforce Acquires Radian6, Line Between Social & CRM Blurring

Earlier this morning Business Insider reported: Salesforce just spent $276 million in cash and $50 million in stock to acquire Radian6, which makes tools for big companies to monitor their social media presence, the company has just announced. While not being as dollar-impressive as the acquisition I’ve written about yesterday,

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Social Shopping & First Facebook Affiliate Platform on Horizon

Yesterday brought an interesting news — Zibaba, a Facebook ecommerce storefront provider, is set to launch their (first one around?) Facebook-based affiliate marketing platform. The network is scheduled to launch at the end of January 2011. Both merchants and affiliates are gonna be charged to participate (between $20 and $100

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5 Hot Trends for Affiliate Marketers to Leverage in 2011

The famous Greek mathematician and inventor Archimedes of Syracuse is known for saying: “Give me a lever long enough and a place to stand, and I can move the earth.” For an affiliate marketer (and any online marketer, for that matter!) the “place to stand” remains the same as in

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Twitter Advertising is Here: Promoted Accounts, Tweets & Trends

It looks Twitter has finally opened up for advertising and any business can now get en route on the “journey with the most engaging innovative ads on the web”. Currently there are 3 advertising options available on Twitter: Promoted Accounts — “Part of Who to follow, Twitter’s account recommendation engine,

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Top 10 Online Retail Brands on Facebook & Twitter – 2010 List

Having analyzed the top retail brands (with online storefronts) who are actively engaging their customers via such social media channels as Facebook and Twitter, I have come up with my list of the top 10 for the year 2010. There’s a lot we can learn just by observing them. So

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