Earlier this morning Fred Wilson published an interesting comparison of his blog’s traffic sources where upon splitting “the top ten” referrers “into three categories”, he discovered the following breakdown: Direct — 50% Social — 40% (with nearly 1/2 from StumbleUpon) Search — 10% These numbers amused me to say the least, and I decided to [...]

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Geno on September 28th, 2011

Yesterday, one of the luminaries of digital marketing, Avinash Kaushik tweeted: In his Google+ post Avinash shared that his blogging strategy has been to follow these 4 principles: 1. Staying focused 2. Publishing only original stuff 3. Sticking to publishing only what’s “incredible, relevant, of value” to your audience 4. Obsess about discovery The above [...]

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Geno on August 31st, 2011

Yesterday, after I tweeted out one of the links I’ve found of interest, I received the following question back: After verifying that Eric is asking about the stuff I microblog it occurred to me that this would make a very nice blog post topic. After all, in the ocean of information many of us are [...]

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With the fairly recent Google’s “Farmer” Algorithm Update multiple bloggers (affiliates in particular) became concerned (subject also brought up by Joe Sousa in his recent post here), and started wondering if they (as content producers) may be affected by it. The short answer is: “No, as long as what you produce is unique and quality [...]

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Comment spam, a common form of spamdexing, has been a longstanding problem for blogs of all kinds. In search of “quick and easy backlinks” some people engage in it themselves, others hire “blog commenters” for as little as a couple hundred of bucks month (many which actually call themselves “SEO experts” and sell their services [...]

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Geno on December 27th, 2010

As the year draws to a close, and I’m looking into ways of improving my readers’ experience with my blog, I see that the numbers of those who access it via mobile devices has greatly increased since 2009 (as many of you probably know, I started blogging daily on 1/1/2009; so it is good/right to [...]

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Geno on December 18th, 2010

A new issue of FeedFront Magazine has come out last week, and on page 62 of it I talk of the three main types of content publishers (bloggers certainly included): 1. Reporters — love to write about breakthrough ideas and technologies, new studies, and fresh statistical data. They love to announce, analyze, and draw conclusions [...]

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Geno on August 13th, 2010

It’s Friday again, and today my who-to-follow-on-Twitter focus is on the people that, at one point or another, have helped me improve my blogging (and content writing) skills. I am certain you will find their tweets and posts of help too, and it is with this desire that I am happy to bring you my [...]

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Social media engagement can be defined as getting people involved in a thoughtful interaction within a social medium, as well as an encouragement and support of such interaction. As a blogger myself, and a frequent commentator on blog posts of others, today I’d like to focus on social media engagement within the framework of blogging. [...]

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Geno on July 17th, 2010

I know, CCCP may not bring up good memories in most minds, but today I’d like to give the old abbreviation a new meaning — one that comes from my personal experience and understanding of what makes a good blog post, and a good blogger. There are 4 adjectives to remember: C – Consistent (a-post-a-day [...]

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