"Making the Most of Holidays" Affiliate Webinar & 50 Books Giveaway

I invite you to register for a webinar on affiliate marketing during holiday seasons. Both affiliates and merchants can successfully monetize on holiday buying trends. However, to make the most of every holiday both must understand their audience — (a) merchants and affiliate managers need to know what their affiliates

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2 Hidden Gems for (Free) Affiliate Recruitment

Affiliate recruitment is (or should be) an integral part of every affiliate program manager’s routine. And while some managers get away with what I call passive recruitment (e.g.: having new affiliates join the program via affiliate program directories, or affiliate program description page), nothing beats active affiliate recruitment. There are

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What Makes an Effective Affiliate Banner – Affiliate Viewpoint

Note from Geno Prussakov: Last week an interesting discussion on affiliate banners got started. After seeing his insightful comment, I couldn’t help but reach out to Martin Osborn (whom I’ve been following for some time) asking him if he may be interested in contributing a guest post on the topic.

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Affiliate Marketing in Russia: Market Size and Affiliate Networks

While I do have a list of Eastern European affiliate networks here, many things have changed in the past two years (with many more than five affiliate networks available now in Russia), and it’s time for an updated (and dedicated) post on Russian affiliate networks and the overall state of

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Twitter Replaces Direct Links to iTunes by Its Own Affiliate Links?

Evolver.fm‘s Eliot Van Buskirk has first suggested this on Tuesday of this week. The following tweet by Bombay Bicycle Club band was used as an example: and here is the itunes link to @lucyrosemusic‘s album bit.ly/OVBbgB — Bombay Bicycle Club (@BombayBicycle) September 24, 2012 The band’s manager confirmed to Evolver.fm

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What Influences Affiliate Banner Performance the Most? Surprise Ahead

As an affiliate manager, one of the most frequently asked questions I receive is “Which one of your program’s creatives performs the best?” When running links/banners performance reports, I noticed that text links perform almost always better across all networks in our affiliate program. Monthly publisher performance when using text

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