On January 13-15 2013, a new Affiliate Summit conference will be held in Las Vegas. Their West Coast conference has traditionally been the biggest not only between the conferences that Affiliate Summit runs, but, by far, the biggest show in the industry. I was honored to have been asked to […]
Comment to Get a Free Chance to Win Affiliate Summit West 2013 Pass Read More »
On November 5 at 3:47 pm ET affiliates of a major program on one of the top affiliate networks received a notice that started as follows: The reaction to my tweeting of the above screenshot has ranged from negative [see this Tweet by Charles Born from California, or this one
When Merchants (Unexpectedly) Decrease Affiliate Commissions… Read More »
An affiliate manager has emailed me: I’m researching possibilities to grow and expand our affiliate program and would really appreciate your advice on the following: Currently our company is present as a merchant on CJ, ShareaSale and we have in-house program as well. Since you are familiar with our service,
Common Misconception: The More Affiliate Networks, The Merrier Read More »
Note from Geno Prussakov: The list of our guest bloggers is constantly expanding; and today, in addition to Graham Jenner, Liliya Tyndyk, and Martin Osborn, I am pleased to welcome our newest contributor — Eric Nagel. Enjoy his first AM Navigator post: As an affiliate, I’m always working on projects, joining
Worst Affiliate Acceptance Letter Read More »
I thought I would write something about some of the pet hates I have, but also things that are likely to alienate your affiliates. This site is build towards people who want to get more from their affiliate programme. Sometimes you learn just as much from the ‘what not to
5 Things to Avoid When Building Affiliate Relationships Read More »
Last week I had a good chat with one of the industry’s most famous veterans, James Martell, who hosts his Affiliate Buzz show on Webmaster Radio. We’ve discussed the upcoming Affiliate Management Days East 2012 at length, and you may find the full recording by clicking the image below: Here’s
James Martell Previews AM Days East 2012 on Webmaster Radio Read More »
<!”If a merchant is running their own paid search campaigns, and also has an affiliate program, how can they ensure that the latter doesn’t cannibalize but compliment the other?” — this is the question that nearly every merchant wonders a few months into running their affiliate program. Some end up
Can Affiliate Programs Exist Alongside Paid Search Marketing? Read More »
My favorite season of the year is coming, and while there’s still time for you to plan your trips to the conferences where I will appear, I’d like to highlight the two at which I am set to speak this autumn. In both cases I will tackle affiliate program management
Affiliate Management: Prussakov's Fall 2012 Speaking Engagements Read More »
———————————- UPDATE [of 8/23/2012; 7:32 pm ET]: By the end of Day 8, we’ve had 2 more affiliates react to the follow-up email which bumps success rate to 42%. ———————————— As an outsourced affiliate program management agency we have recently took aboard an aged affiliate program. Having analyzed their current
Possibly the Best Way to Boost Affiliate Program Performance Read More »
A week ago Murray Newlands, grabbed me by the sleeve in the Affiliate Summit East 2012 Registration Area (as soon as I received my badge), and asked if I’d like to be interviewed for Performance Marketing Insider. “With pleasure” was my answer, and here is the video of that interview:
5 Success Tips for Affiliate Marketing Managers Read More »