3 European Affiliate Marketing Conferences to Attend: May-July 2013

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Whether you are already doing business in Europe, or just contemplating entering a European market, there are three must-attend conferences that are coming up between May and July 2013. I recommend you seriously look into attending at least one of these: May 15-16, 2013 — Affiliate Management Days (London, UK) Europe’s first conference devoted specifically Read More …

Pan-European Affiliate Management Conference Just Two Weeks Away

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Did you know that the inaugural European Affiliate Management Days (AM Days) conference is just two weeks away? Here are the details in brief: Location: London, UK Dates: May 15-16, 2013 Venue: Chelsea Football Club conference facility Details: co-located with SMX London | in strategic partnership with a4uexpo | targeting Europe-based/oriented affiliate programme managers, advertisers, Read More …

Prussakov on a4uAwards Affiliate Marketing Awards Judging Panel

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Several organizations give out affiliate marketing awards these days. There are Affiliate Summit’s Pinnacle Awards, brand-new North American Affiliate Marketing Awards, and organizations like Econsultancy and Blue Glass have affiliate marketing-related categories too (“Innovation in Affiliate Marketing” and “Best Affiliate Marketing Blog” awards respectively). However, when it comes to Europe (and the United Kingdom, in Read More …

Eastern European Affiliate Networks: Czech, Polish, Russian, etc

Posted on35 CommentsCategoriesAffiliate Program Management, General Discussion

Not too long ago I have put together a list of European affiliate networks. Apparently, the number of affiliate marketing networks servicing Eastern Europe is large enough to put together a separate blog post just on Eastern European countries. Below you may find the list of the ones I was able to identify. If I Read More …

Affiliate Marketing: Pros, Cons and Other Considerations

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I’ve just finished reading an interesting article in the UK’s Marketing Magazine where they look at affiliate marketing, giving their take on the pros and cons, as well as quoting some interesting statistics. You may read the full article here (it’s got some good tips for merchants new to affiliate marketing), but here are some Read More …

EU Law on Cookies, Affiliate Marketing, Wider Implications

Posted on5 CommentsCategoriesGeneral Discussion, Online Marketing

Earlier this week, it was announced that “the Council of the European Union has approved new legislation that would require Web users to consent to Internet cookies”. The text of the legislation reads: Third parties may wish to store information on the equipment of a user, or gain access to information already stored, for a Read More …

More European Advertisers Consider Affiliate Marketing

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At the end of April 2009, the  European Interactive Advertising Association (EIAA) has published their “EIAA Marketers’ Internet Ad Barometer” report, which provided some encouraging news for European online marketers. Some of the key findings of the study were: Advertisers will continue to increase investment in online marketing despite current economic climate Many are reallocating Read More …