Literally millions of people worldwide are looking for ways to “get rich quick”, and many of them are tying this either to the Internet or to work from home: This never-ceasing demand (often coupled with opportunities like these) breeds more and more get-rich-quick schemes which promise you too-good-to-be-true monthly (or even daily) earnings. One of [...]
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Yesterday ForSee Results released their annual E-Business Report based on ACSI (American Customer Satisfaction Index) methodology. “The American Customer Satisfaction Index (ACSI) is an economic indicator that measures the satisfaction of consumers across the U.S. economy. ” [source] The following general observations were made in the ForeSee Results’ study: Social Media: Current customer satisfaction is [...]
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Remember not too long ago I blogged about affiliate marketing’s place in the overall digital marketing? Back then I stated that affiliates participate effectively not only on the acquire stage, but “also help in the branding (let’s not forget those link impressions that aren’t being paid for), retaining and growing the current customer base, as [...]
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I know, CCCP may not bring up good memories in most minds, but today I’d like to give the old abbreviation a new meaning — one that comes from my personal experience and understanding of what makes a good blog post, and a good blogger. There are 4 adjectives to remember: C – Consistent (a-post-a-day [...]
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(If I had a way to have a subtitle for this post, it would’ve been When I Really Wish I Were Called Something Else) Picking up the topic of what we should be called both individually and as an industry, and also returning to the topic I raised back 9 months ago in my 93 [...]
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Mobile is gaining more and more popularity, and who else should be more prepared to embrace it than digital marketers? Nobody, right? Well… Experience shows that mobile Internet and mobile commerce are somewhat different from mainstream Internet and e-commerce, and while may of the digital marketing skills will be of benefit, to succeed with mobile [...]
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I’ve just come across an interesting article by Multichannel Merchant, a Chief! Marketer publication, where the author looks at the results of The State of Retailing Online 2010 survey recently conducted by Forrester Research for Shop.org. Comparing paid search to social media marketing, Multichannel Merchant points out: …According to the results, merchants that earned less [...]
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Nearly every day I get applications from affiliates that are either hoping to get approved by an inattentive affiliate program manager, or aren’t really thinking much about how their application looks to the manager. If you want your affiliate application declined, here’s a 3-step guide for you (satisfying any 1 of the 3 “requirements” will [...]
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