Definitions first: lawyer Kelly M. Slavitt, in her Protecting Your Intellectual Property from Domain Name Typosquatters article, wrote: Cybersquatters register domain names based on a company’s trademarks and then attempt to extort payment from the actual trademark owner in exchange for returning use of the domain name… Typosquatters are a […]
Since When Has Typosquatting Become Acceptable? Read More »
The pre-Christmas shopping season is gaining speed and volume every day, and it seems appropriate to look into what seems to be the best converting, and most demanded holiday offer. Many consumers will be looking for coupons, but merchants that cannot offer these can still offer something for their affiliates
Free Shipping — The Beloved Holidays Deal Read More »
You’ve made a decision to start an affiliate program, decided on the tracking platform to use, and now you’re facing multiple questions, one of which may be worded this way: How do I put together best possible banners for affiliates to use for my program? To a great extent, this
Improve Banner Conversion with Competitive Intelligence Read More »
Interesting survey data has been published by eMarketer.com with a reference to an August research conducted jointly by Internet Retailer and Vovici Corp.: As look through the above statistics, the two things that I see in it are: 1. Social Media Channels Are Top Priority While I am not entirely
Top Internet Marketing Strategies & Affiliate Marketing Read More »
Yesterday I have mentioned how some advertisers/merchants choose to automatically decline affiliates that fit (or don’t) certain criteria. Today I have done some testing, and would like to illustrate what I mean. I started a brand new affiliate account with Commission Junction, placing my affiliate website into the “Marketing” category,
Automatic Decline of Affiliate Applications — Bad Practice Read More »
Here is a profile screenshot for an affiliate who has applied into one of the affiliate programs I know: This application got declined on the following 5 reasons. These are the things that are very frequently happening with affiliate applications, and I think it is important to devote my today’s
5 Things to Do to Get Affiliate Application Declined Read More »
Ever since the day it was published, the What Size Banners Should an Affiliate Program Have? post has been one of the most frequently demanded ones in my blog. However, while I did cover the most popular banner sizes in it, I made no mention of the banner file size
What Size Should Affiliate Banner Files Be? Read More »
An excellent question was posed by Eric Alexander earlier this morning: Does it [the passing of the new Federal Trade Commission’s disclosure rules for “endorsements and testimonials”] only affect product or service endorsements or even all affiliate links, banners, etc that a website may publish? I’ve just given the Guides
Will All Affiliates Be Affected by New FTC's Rules? Read More »
Some time ago I joined an affiliate program. I do this frequently — to analyze the styles and approaches of various affiliate program managers. I am not doing this to make money on (or promote) the merchants who run these affiliate programs. However, out of hundreds of affiliate programs who
Art of Soliciting Affiliate Feedback & Raising Interest Read More »
On October 27, 2009 LinkShare launched a Twitter tool for affiliates to use. Almost simultaneously with the LinkShare’s announcement, Amazitter (an iPhone app for tweeting Amazon affiliate links) came out. The wave continued, and yesterday Amazon has changed its policy from no affiliate links on Twitter to let’s “Share on
Advice for Advertisers with Affiliates on Twitter Read More »