From all definitions of “competitive intelligence” that I have seen I like Christopher West’s best of all. He eloquently defined it as “the process by which companies inform themselves about every aspect of their rivals’ activities and performance” (Competitive Intelligence, p. 12). There are multiple tools to monitor your competitors, […]
5 Competitive Intelligence Twitter Accounts to Follow Read More »
I have just received the news of a new big acquisition in affiliate marketing. Seeking to strengthen its positions on the market of outbound traffic monetization VigLink has just acquired Driving Revenue. The official press release (to be circulated online in just a few hours) will read: Both companies provide
New Acquisition: VigLink Buys Driving Revenue Inc Read More »
If you’re in affiliate marketing, you’re more than likely already aware of the fact that Tim Storm, the founding CEO of FatWallet has been named finalist for Entrepreneur of 2010 awards by Entrepreneur Magazine. That’s a huge achievement for an affiliate marketer, and congratulations are certainly in order. There is
Google Suggest & FatWallet Achievement Read More »
Are you participating in the Fast Company’s Influence Project yet? Launched just 26 days ago, it already has 21,784 people registered, and the number is growing quickly. The slogan of the campaign is “You’re more influential than you think”. The project’s website clarifies the idea: ABOUT THE PROJECT We started
CTV or 3 Components of Successful Marketing Campaign Read More »
It’s Friday again, and in the best traditions of Twitter’s #FollowFriday list sharing, today I’d like to turn to email marketers. So, ladies and gentlemen, I now bring you a list of 10 email marketing experts and/or companies/projects to follow on Twitter (bios taken from whatever each of them listed
10 Email Marketing Experts to Follow on Twitter Read More »
I know the title of the post may sound banal and obvious, but it wasn’t such to me when after 500+ days of daily blogging I decided to take a break, and write only Mondays through Fridays. I had heard some old-time bloggers argue that regularity is no longer the
Daily Blogging Increases Traffic Yielding Higher Social Engagement Read More »
Due to the dynamic nature of the discipline most of the content on Internet marketing is being published via digital media. However, there are a number of periodicals that I find to be useful in my day-to-day work, and I would certainly recommend them to any online marketer to subscribe
9 Internet Marketing Magazines To Subscribe To Read More »
Earlier this week I have found out that the Federal Trade Commission has recently created a section within their website, devoting it fully to frequently asked questions on the revised Endorsement Guides (about which I blogged extensively as soon as they got announced). This is a great addition to the
FTC Publishes Answers to FAQs on Endorsement Guides Read More »
Over the past two months I’ve been compiling publishing lists of Twitter users related to digital marketing. You have been commenting and adding your own suggestions (which have been highly appreciated!) Today I have decided to collect all of this data into one master list (which now contains over 100
Digital Marketer's Twitter 100+ Master List Read More »
Literally millions of people worldwide are looking for ways to “get rich quick”, and many of them are tying this either to the Internet or to work from home: This never-ceasing demand (often coupled with opportunities like these) breeds more and more get-rich-quick schemes which promise you too-good-to-be-true monthly (or
Unceasing Demand – Fertile Soil for Get Rich Quick Schemes Read More »