Back in March I wrote my Run Affiliate Program In-House or on Affiliate Network? post where I answered the “network vs in-house software” question from the merchant perspective. Yesterday (May 11) I’ve had a pleasure of interviewing one of the original developers of a famous affiliate program software, which led me to think of affiliate [...]
Continue reading about Do Affiliates Prefer Network-Based or In-House Affiliate Programs?
A merchant who is planning on starting an affiliate program, has studied my Online Guide to Affiliate Marketing and emailed me this question:
Can you please give me a quick overview of the pros and cons of running our program in-house or going with a network like Google’s Affiliate network?
Good question. There are indeed these two [...]
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Five days ago Nielsen reported a 10.5% year-over-year growth in the number of online video viewers — “from 127.6 million unique viewers in February 2009 to 141 million in February 2010.”
Two days ago I’ve found out about the birth of a new affiliate network — a video-centered network, founded by John Ferber, the co-founder of [...]
Continue reading about Interview with John Ferber, Founder of Video Affiliate Network
While I fully understand that the motivation behind this particular article was to generate affiliate sign-ups for one given “CPA network” — and this fact alone makes the endorsement highly subjective — I do feel that it is important for me to address a few misconceptions that this article is spreading. There are at least [...]
Continue reading about CPA Marketing, Affiliate Marketing, and the Confusion
I’ve had a merchant approach me with a basic question, but since many other merchants who are also new to affiliate marketing may wonder about the same things, instead of just replying to him via email, I am posting my reply below.
This particular merchant is considering starting his first-ever affiliate program on ShareASale, and is [...]
Continue reading about How to Read Affiliate Program Statistics & Calculate Commission
I’ve had a merchant approach me with a basic question, but since many other merchants who are also new to affiliate marketing may wonder about the same things, instead of just replying to him via email, I am posting my reply below.
This particular merchant is considering starting his first-ever affiliate program on ShareASale, and is [...]
Continue reading about How to Read Affiliate Program Statistics & Calculate Commission
As it was earlier announced in this press release, and then reemphasized both by Shawn Collins and Scott Jangro, a new kind of an affiliate marketing platform was born yesterday morning, and given the name Impact Radius.
I have interviewed two of the co-founders of Impact Radius, Todd Crawford (TC) [bio | Twitter] and Lisa [...]
Continue reading about Todd Crawford and Lisa Riolo Interview on Impact Radius
A few days ago Russia celebrated Christmas, and while choosing a movie to watch yesterday night my attention was naturally drawn to a new film by Pavel Lungin — “Tsar” [more here and here | it's also available in the U.S. with English subtitles]. It is not an easy movie to watch. Much of it [...]
Continue reading about Tsar by Pavel Lungin and Ethics in Affiliate Marketing
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